News Summary

Tesla has introduced a $1,000 discount for new car buyers in Canada who are verified first responders, teachers, or students. This incentive is applicable to all new orders of Tesla models, including the Model S, Model 3, Model X, Model Y, and Cybertruck. To qualify, customers must verify their eligibility via ID.me before finalizing their purchase on Tesla’s online configurator. The discount, which is automatically applied before taxes, cannot be used on previous orders or combined with certain other discounts. Initially launched in the U.S. as part of Tesla’s ‘Made in America for Everyday Heroes’ campaign, the program has expanded to include these professions in Canada. Notably, military personnel are not currently included in the Canadian version. The promotion details are subject to change, and interested buyers are encouraged to schedule a test drive online.