
Meta Collaborates with Oakley for Smart Glasses Targeting Athletes
News Summary
Meta Platforms is expanding its wearable technology lineup by collaborating with Oakley to develop smart glasses aimed at athletes. These Oakley-branded spectacles, expected to be released in 2025, are part of Meta’s broader strategy to incorporate AI-powered features in wearable devices. The smart glasses, internally referred to as ‘Supernova 2’, will be based on Oakley’s Sphaera design, featuring a centrally positioned camera. This initiative is part of Meta’s efforts to capitalize on the popularity of its Ray-Ban Meta smart glasses and to tap into Oakley’s established following among athletes such as cyclists, runners, and rowers. Additionally, Meta is exploring other AI-driven devices, including camera-equipped earbuds and smartwatches, as it seeks to enhance its presence in the wearable tech market.




