News Summary

The Canadian Competition Bureau is taking legal action against Rogers Communications Inc., alleging that the company falsely advertises its Infinite wireless phone plans as offering unlimited data. The Bureau claims that Rogers’ advertising creates the misleading impression that the plans provide consumers with limitless data. In reality, once customers reach their data limit, their speeds are significantly reduced. This lawsuit, which seeks to stop Rogers’ misleading advertising and impose penalties and restitution, could have broad implications across the telecom industry in Canada, as similar ‘unlimited’ data plans are offered by other carriers like Bell, Telus, and Freedom. Rogers argues that their advertising is clear and truthful, stating that their plans, introduced in 2019, eliminated overage fees and provided bill certainty. The lawsuit highlights ongoing scrutiny of advertising practices in the Canadian telecom sector.