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Cartken’s Strategic Shift from Last-Mile Delivery to Industrial Robotics
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1 year ago

Cartken’s Strategic Shift from Last-Mile Delivery to Industrial Robotics

Global

News Summary

Cartken, a startup known for its autonomous food delivery robots, is pivoting its focus to industrial applications. Co-founder and CEO Christian Bersch explained that while the company initially concentrated on last-mile deliveries, the demand for industrial robots led them to explore this sector further. Cartken’s robots, originally designed for diverse terrains and weather conditions, have found significant use in industrial settings, such as with German manufacturer ZF Lifetec. This pivot has prompted the development of new robotics solutions like the Cartken Hauler and Runner, adapted for heavier and indoor deliveries. The company has also strengthened its partnership with Mitsubishi, which is acquiring nearly 100 Cartken Hauler robots for Japanese industrial facilities. Despite this shift, Cartken will continue its food delivery operations, using these routes for testing new capabilities.

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Why Cartken pivoted its focus from last-mile delivery to industrial robots

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