News Summary

AdHawk Microsystems, a Waterloo-based startup, is at the forefront of advanced eye tracking technology. Founded in 2017, the company has developed innovative technology crucial for gaming, medical diagnostics, and spatial computing. Their Mindlink Air product, launched at the CES electronics show, is a consumer-oriented wearable smart glasses that uses MEMS technology to scan infrared light across the eye. This technology allows for precise measurement of eye movement and characteristics, enhancing both healthcare research and user experience in augmented reality. AdHawk has received venture support from global firms such as Samsung and Intel. Reports suggest that Google may acquire the company, reflecting the strategic importance of AdHawk’s innovations. Dr. Neil Sarkar, co-founder of AdHawk, has been instrumental in these advancements, leveraging his expertise in microsystem design. The company’s collaboration with the University of Waterloo has further fueled its progress, contributing to significant breakthroughs in understanding neurodegenerative conditions.