News Summary

Amazon has launched Alexa+, its next-generation digital assistant, in Canada, expanding its availability beyond the United States for the first time. The new Alexa+ offers advanced features such as natural-language controls, a distinctly Canadian-tuned AI voice, and improved capabilities for extracting information from emails or photos. As part of the launch, Amazon has made the assistant available to Canadian Prime members at a discounted rate. The release comes after a successful launch in the U.S., where Alexa+ usage has doubled compared to the regular Alexa. With a strong market for music streaming in Canada, Alexa+ aims to enhance user experience with better music recognition and smart home integration.