
Landbase Acquires Canadian AI Startup Adauris to Enhance Inbound Marketing
News Summary
US-based AI startup Landbase has acquired the Canadian AI company Adauris to advance its AI roadmap, marking its second Canadian acquisition this year. Landbase, founded by Canadian entrepreneur Daniel Saks, focuses on AI go-to-market (GTM) software for B2B companies. The acquisition includes Adauris’ team and technology, aimed at enhancing Landbase’s inbound marketing capabilities through ‘vibe AI,’ a concept involving agentic AI for handling natural language requests. Adauris, which helps publications convert written content into audio, previously raised $1.5 million USD and achieved significant success in generating sales pipelines. The acquisition, financed with cash and equity, aligns with Landbase’s strategy to expand its GTM-1 Omni AI model. Adauris co-founders have joined Landbase in key roles, with the companies highlighting a strong cultural fit and shared vision.




