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Canadian Tire Acquires Hudson’s Bay Brand for $30 Million
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1 year ago

Canadian Tire Acquires Hudson’s Bay Brand for $30 Million

Canada

News Summary

Canadian Tire Corporation has announced a $30 million acquisition of the iconic Hudson’s Bay brand assets, including trademarks, designs, and the well-known HBC Stripes and coat of arms. This strategic move aims to preserve a piece of Canadian retail history by integrating these assets into Canadian Tire’s portfolio of homegrown brands, aligning with its ‘True North’ strategy. The deal is pending court approval and is expected to close later this summer. Hudson’s Bay, currently owned by NRDC Equity Partners, a U.S.-based private equity firm, will see its brand find a new home under Canadian Tire’s ownership.

Story Coverage

Brand Logowww.iphoneincanada.ca

Canadian Tire Snaps Up Hudson’s Bay Brand for $30 Million

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Brand Logotorontosun.com

Hudson's Bay to sell brands to Canadian Tire for $30 million | Toronto Sun

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Brand Logodailyhive.com

Canadian Tire to buy iconic Hudson's Bay brands for $30 million | National

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Brand Logowww.cbc.ca

Canadian Tire to take over Hudson's Bay's iconic stripes, logos

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Brand Logoglobalnews.ca

Hudson's Bay to sell its brands to Canadian Tire in $30M deal

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