News Summary

Elon Musk’s AI company, xAI, has released its latest AI model, Grok 3. This release has prompted a significant price increase for the Premium+ subscription plan of X, a social media platform owned by Musk. The Premium+ plan now costs $50 monthly and $350 annually in the U.S., with similar hikes in other markets, including the UK and Europe. This marks the second price hike for the Premium+ plan in a few months, following a previous increase in December. The new pricing strategy limits some of Grok 3’s features to a separate SuperGrok plan, while others remain accessible to the Premium+ users. The price changes also appear inconsistent on X’s platform, with varying amounts displayed across different stages of the subscription process.