News Summary

INFUSE, a leader in full-funnel demand activation, has announced an exclusive partnership with 1to1 Content by INKHUB to bring the industry’s first personalized solution into demand generation programs. This collaboration aims to transform static, one-size-fits-all content into micro-targeted, individualized buyer experiences at a global scale. The partnership leverages INFUSE’s global demand engine along with INKHUB’s personalization technology, enabling B2B teams to engage with buyers through relevant and tailored content. The joint solution has already shown success in pilot tests by enhancing buyer engagement and trust, ultimately accelerating sales pipelines and improving marketing outcomes.