Glenn Schmelzle combines a marketer’s instincts, an analyst’s discipline, and a storyteller’s voice. He teaches, creates content and shows companies how to turn data into new customers.
He is an advisor with a proven track record of guiding startup founders through the complexities of product validation and go-to-market strategy by leveraging data analytics. Students at Queens, uOttawa, Algonquin and Lambton college have learned analytics under his tutelage.
He is Founder of Data-based Marketer, a place for learning tech, including AI, to diagnose and improve go-to-market performance. He is also the author of the book by the same name, slated for publication in early 2027.