Emma Boghossian

Emma Boghossian is a senior marketing and brand strategist with over 15 years of experience leading marketing and communications for global engineering, technical and B2B organizations, as well as advising founders and executive teams. She is the Founder of Metrix Marketing, where she supports businesses in translating complex solutions into clear, credible stories that drive growth. Before founding her agency, Emma led marketing and communications for large, global engineering and consulting firms, working across technical, engineering and business-to-business (B2B) environments. Drawing from a background that spans both engineering and marketing, with a strong focus on sustainability and the built environment, she brings a unique ability to connect technical depth with effective brand and marketing strategy. In addition to her advisory work, Emma is a frequent speaker on marketing, branding and storytelling for technical, engineering and B2B audiences. She is passionate about helping founders articulate their vision, build trust with stakeholders, and grow with clarity and confidence.